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Novartis, LEO Pharma & MSD discuss what HCPs want – and how you can give it to them

Dear Colleague

Long gone are the days of knocking on doors with a smile and a promise – today, success with HCPs depends on how well you use data insights to create content that feels tailored and trustworthy. But how can you ensure your customer experience offer bucks the one-size-fits-all trend?
eyeforpharma have brought global experts from NovartisLEO Pharma and MSD International together for a webinar to discuss how you can use observational data to build a personalized, value-driven HCP engagement strategy and stay ahead of the competition.

Sign-up to join the free webinar and gain insights on:

  • What HCPs actually want from pharma – what the latest data is telling us, and how current engagement strategies match up
  • The impact of personalized approaches – how you can implement best practice strategies to build stronger relationships
  • Engaging the person and the demographic – which sophisticated data-driven approaches will enable you to exceed the expectations of HCPs as individuals and as a wider collective group
Join these experts on October 10 at 2pm London / 3pm Paris / 9am NY. Sign-up for free here.

If you can’t make it, sign-up anyway and you’ll receive the “on demand” version.

If you have any questions about this webinar, please contact Hannah Brady, Global Projects Director, at eyeforpharma on

Best regards,
Lucy Muñiz MD
Editor The Pharmaceutical Marketing Group

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